Media consumption's effect on patterns and trends in audience behavior

03/31/21

The way in which we use technology has a great influence on the wider spread of films. By using this technology, new trends and patterns in the audience’s behavior are created. This is demonstrated by the use of social media and streaming networks. To start, social media has become increasingly popular. Social media has become a normalized pattern of usage of people all around the world, interconnecting countries and allowing the spread of films and film production around the globe. Further, the use of streaming networks not only increases the success (money income) of a film, but also impacts the spread of the film. By spreading, many times by social media, there has been a pattern of the investment in streaming networks. For Example, Netflix has become widely popular and films are often trending on the network.